Design and development
We refreshed The DO, a consultancy that helps organizations drive change from within. The new platform brings their method to life — clearly structured, easy to update, and made to grow with them.
Done:
Restructured content architecture
Clear user flows
Flexible, modular layouts
Webflow CMS for fast updates
Animations and microinteractions
Optimized for speed and performance
A system of components that can flex across different formats and use cases — always visually consistent.
New project pages make their work and impact easy to understand and compelling to explore.
We extended their existing brand identity into a coherent digital design system that holds up across all pages, screens, and touchpoints.
OH-SO
Anna Nissen
Helena von der Schulenburg
Sergio Caruso
Philipp Kafkoulas
Tom Davis
Peter Riedel
Website:
otto.de
Project Overview
Balancing Soul & System in e-commerce: For Germany’s leading online retailer, we embraced a content-led approach to fashion, and effectively brought curation and marketing automation together.
A Nobel Prize-rooted quantum startup, reborn as zerothird—we created the new name, crafted the brand story, and developed a design system to work fluidly across touchpoints.
For the global e-health company CGM, we designed the brand “CGM one” which bundles AI-powered software to simplify and secure practice workflows.
We refreshed The DO, a consultancy that helps organizations drive change from within. The new platform brings their method to life.
A vivid OOH, digital, and social campaign that builds on HAW Hamburg’s core promise and connects with young people exploring their next steps in learning and life.