Digital agency, reinvented.

OH–SO runs on a new idea: we measure success by the capability we leave behind, not the dependency we create. AI-native teams, zero legacy overhead, no handoffs.

powered by WPP

OH-SO

Helping global brands own their digital future.

Classic service models run on dependency: consultants to think, agencies to build. Both paid more the less a company could do on its own. AI changed that math overnight. Boom. And while most try to save the old model, we took the chance to build a new one.

We deliver capability.

OFFERING

Experiences that move people. Systems that move business.

Our small, AI-enabled teams across strategy, creative, and technology deliver faster, cost less, and hand iconic brands the keys to everything they build.

Experiences

Content & Communications

AI-native content production and communications, from strategy to delivery, across every channel.

Platform & eCommerce

AI-enhanced websites, digital platforms, and commerce, designed around your customer, built to perform.

Apps & Digital Services

Intelligent applications and digital services that solve problems.

Systems

Growth Strategy

Strategic consulting for the AI age — vision, roadmap, and opportunity engineering. Aligned to your leadership’s priorities, accountable to your KPIs.

Marketing Operations

AI-native workflows across plan, produce, publish, and perform. Your team stays in control. The system enables the volume.

Delivery Acceleration

Cross-functional, AI-empowered teams that accelerate your software delivery — from architecture to iteration. Lean by design, high velocity by default.

Design-obsessed.Tech-loving.AI-native.Transfer-driven.Overhead-allergic.Still hyphen-dependent.

Trusted by:

OH-SO team
Content & Communications

OTTO Fashion

AI-powered content from curation to checkout — at scale, in weeks.

Case study

TEAM

Not outsiders disrupting the agency model. Insiders replacing it.

Six founders who know the old system and choose to build the next one.

Mattes Schrader
CEO
Axel Averdung
Strategy
Florian Langmack
Consulting
Pia Schott
Creative
Philipp Kafkoulas
Design
Holger Blank
Technology

Completing the team: leading strategists, creatives, engineers, data scientists, producers. People who left the holding companies and consultancies to work differently. Not bigger teams, sharper ones.

Backed by WPP, the world’s largest communications company.

Global scale, independent focus.

WHY

Expect the undoable,
done.

OH-SO is for brands ready to own their digital future. CMOs, CDOs and C-suite leaders who’ve outgrown the agency model, and are ready to change how they buy.

DRIVE

We measure success by how little you need us next year.

Trust, in our model, comes from making clients more capable. We do this with three shifts:

01 Full arc

We operate across strategy, creative, technology, and platform. One team, full accountability. No handoffs between agencies that don’t speak the same language.

02 Faster, sharper

Lean, AI-native teams of 3–5 replacing legacy pipelines of 30+. Weeks where the industry quotes months. Not because we cut corners, but because the old overhead was never the work.

03 Capability transfer

We build capability into your organisation. And earn the trust to stay. Every engagement hands over tools, systems, and working knowledge. Our clients aren’t locked in, they’re convinced.

Our trusted partners

Let’s redefine what your brand is capable of.

A conversation, not a pitch deck. We’ll sketch the first 90 days, concrete and actionable.

Start here →

LATEST

News, work, and publications.